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Welcome to Purpose Creative, a design studio rooted in clarity, intention, and thoughtful storytelling. We create meaningful design that is carefully considered, quietly confident, and built to last.

77 Fenter Street, Heidelberg, Gauteng

082 842 8874

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Red Landscape

Red Landscape Architects Branding Project

Client

Red Landscape Architects, a design practice focused on creative, innovative, and whimsical landscape solutions. The brand sought to reflect their playful yet professional approach to transforming outdoor spaces.

Requirements

  • Design of a visually engaging website with dynamic elements representing seasonal changes
  • Creation of a whimsical, illustrative style for marketing materials and client booklets
  • Branding that communicates creativity, approachability, and design expertise
  • Cohesive visual identity applicable across digital and print touchpoints

The identity needed to feel imaginative, vibrant, and memorable while maintaining professional credibility in the landscape architecture field.

Outcome

The website features an interactive landscape that evolves with the seasons, reflecting the dynamic nature of landscape design and Red Landscape Architects’ creative approach. Illustrative, whimsical elements were incorporated across the website, marketing materials, and client booklets, reinforcing a playful yet sophisticated style.

The visual identity combines bold, engaging illustrations with cohesive typography and colour usage, creating a unified, recognisable brand. The result is a distinctive and imaginative identity that captures the essence of Red Landscape Architects’ design philosophy and creative expertise.

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